We understand that your Web site is an extension of your business, and similar to your business, requires dedicated management, marketing, and maintenance. To ensure the success and ROI of your Web-based initiatives, we provide you with a Dedicated Site Manager who is assigned to respond to your needs and to watch over your site as an outsourced Webmaster. Through your dedicated site manager, you will have full access to the pureCommerce development staff, including graphic designers, application developers, and Web developers. No matter what your needs, we will support them with professional developers. Each week, your Dedicated Site Manager can provide you with detail about any work performed on your site including integrity checks and search engine submissions. Quarterly they are available to meet with you for an in-depth review providing insights and recommendations on the progress of your site with potential next steps for even greater success. All of these services are performed on an ongoing basis, at an investment level that is appropriate for your requirements.
Dedicated Account Management Team
Although we are among the leaders in the technology field, we never lose sight of the personal touch required to excel in customer service. A live person answers our phones and your account management team is available to you at all times.
Your primary contact will be your Dedicated Site Manager with a secondary person to act as a backup. By providing the continuity of a single contact person, you do not need to consistently invest your time in getting a new person up to speed each time you require any assistance. These experienced managers develop an intimate understanding of your site, and will serve as extended Webmasters for all future efforts that we undertake on your behalf. In their role, they will be able to respond quickly to all of your needs to coordinate services and updates.
pureCommerce’s server management completely addresses all aspects of server maintenance including security patches, operating system upgrades, hardware maintenance, and certificate management. Technical professionals consistently perform capacity and performance analysis to ensure your environment is functioning to address your needs.
Security services are also available to ensure your site is in compliance with the eCommerce Industry security standards including Visa’s Cardholder Information Security Program (CISP) and the Payment Card Industry (PCI) standards. As these requirements change, we proactively manage the technical updates required to maintain compliance.
As with any business critical system, disaster recovery planning is a priority. Arrangements are in place with alternate providers to co- locate the entire Network Operations Center and resume operations from substitute location. With all systems backed up Nightly and off- site backups in remote secure storage facility, we can access these files in the case of a disaster and quickly resume operations. In the case of a disaster, backups that are stored in remote secure storage facilities, allow for facilitated access to all files to quickly resume operations.
Web Site Monitoring 365 x 24 x 7
Advanced data comparison polling and Web page response analysis is monitored from four (4) diverse locations. Any potential or actual issues that are found are immediately identified and the NOC staff is notified. Staff members immediately respond to remedy the problem while redundant systems maintain operational requirements. Since we have live personnel at our facility at all times, any issues that arise can be dealt with promptly.
Client Communication Portal
Our client communication portal is available for you to use 24 hours per day, 7 days per week. Through the interactive portal, you can collaborate with our organization as well as other members of your organization who may be in remote locations. The portal has the latest project time lines, communications, site update information and contact information.
Search Engine, Directory Submission and Link Checking
Search engines and directories require an ongoing effort to maintain your current location. To this end, our Search Engine Specialists submit your Web site monthly to over 10,000 search engines and directories. We monitor these submissions carefully, since many of the search engines will reject URLs if the frequency of these submissions exceeds more than one per month. Broken links on your Web site are an avoidable embarrassment. pureCommerce ensures the integrity of your Web site by verifying that all of the external and internal hyperlinks are live.
Visitor Behavior Analysis
pureCommerce will also manage your visitor log files, utilizing the Nettracker data mining tool for daily reporting and analysis. This tool provides you instant access to interactive visitor logs. Search Engine referrals, visitor behavior, and referring keywords, as well as a multitude of custom reports. You will know who was on your site and what they looked at, how long they stayed on each page and well as a wealth of other information. You can constantly monitor your visitor activity, making rapid decisions to improve your site on an ongoing basis.
Select from forty-two standardized reports that provide you with detailed information about your Web site visitors and View the information in pie charts, line graphs, bar graphics, text base or export the data to other programs including excel for an unlimited analysis.
Other features include:
- Drill down to additional visitor behavior in any report
- Target and view the click stream paths of specific visitors based on their online behavior
- Create ad hoc reports for your unique tracking needs by applying filters to any standard report (e.g., apply filters to view only the slice of visitors with specific behavior)
- E-mail, print or export any report with the click of a mouse
- View, modify, update or administer reports at any time via your Web browser
- Find the scalability you need regardless of the size or complexity of your Web site, or the number of sites you are tracking
- Integrate customer data (name, phone number, e-mail, address) that you have collected (and have stored in a database) directly into each NetTracker report for viewing alongside their online behavior
- Analyze Wireless Web site traffic (WAP and WML traffic)