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Our biggest challenge was taking collateral we had designed and turning it into a Web site. "bx.com" came to the table with some great proposals on how to do that. The Web site is great for us -- I think it speaks better than our collateral, actually. pureCommerce took our collateral and made it even better. Maybe next time I'll have "bx.com" do the Web site first and then design the collateral from there.

Victoria Kohlasch, SVP Marketing Corporate Realty Investment Company