pureCommerce

permission based marketing

The sending of multiple marketing messages, typically E-mail messages, to individuals who have given the marketer permission to send the messages to the individual. The messages are often embedded in free E-mail newsletters that provide news and information. See opt-in and opt-out.

<< Back   |   Dictionary Home

Maximizing Business Potential

McAfee Secure sites help keep you safe from identity theft, credit card fraud, spyware, spam, viruses and online scams
Cancel ×